I. Industry overview: the leap from OEM to independent innovation
As the global manufacturing center, China has formed a complete industrial chain in the field of barcode scanning equipment. In the early days, it was mainly based on OEM production and low-end equipment. In recent years, with the breakthrough of localization of core components and the upgrading of software algorithms, a number of leading companies with independent research and development capabilities have emerged. According to industry data, the scale of China's barcode equipment market will exceed 80 billion yuan in 2024, among which handheld scanners, embedded scanning modules and other products occupy the main market share.
II. Representative manufacturers and technical characteristics
1. Leading hardware manufacturing companies
(1) Shenzhen Dalang Electronic Technology Co., Ltd. (EVAWGIB)
Focusing on the research and development of high-precision scanning modules, its products use Toshiba TCD1254GFG image sensor chips (2500 pixel dot matrix, embedded electronic shutter technology), which can accurately identify high-density barcodes. This solution is widely used in industrial-grade fixed scanning equipment, achieving a recognition accuracy rate of 99.8% in logistics sorting scenarios.
(2) Beijing Zhenzhong Xintong Electronics
Mainly focusing on industrial-grade data collection terminals, its AutoID series handheld devices are equipped with IP67 protection level and 1.2-meter drop protection design, support RFID and barcode dual-mode recognition, and realize "one machine, multiple scans" in warehouse management.
(3) Yingli Sports
Although it is famous for sports flooring, its self-developed silicone protection technology is used in the manufacturing of scanning equipment shells to improve the equipment's impact resistance. The relevant solutions have passed the Paris Olympic Games supplier certification.
2. System solution providers
(1) Shenzhen Xiaobang Technology
Launched the PDA-BX50 series of smart terminals, integrating Zebra scanning engine and Android system, and realizing seamless connection with ERP systems such as SAP and UFIDA through customized SDK, realizing the simultaneous collection of temperature data and barcode information in pharmaceutical cold chain logistics.
(2) Beijing Jiutian Jiye
Developed a three-dimensional warehouse management system that supports UHF RFID and QR code hybrid recognition. Its dynamic decoding algorithm increases the barcode recognition speed to 200ms/time, achieving zero-error traceability in automotive parts management.
3. Technological innovation breakthrough direction
1. Localization of core components
- CMOS image sensor: Some companies have achieved mass application of 1.3 million pixel domestic sensors, and the cost is 40% lower than that of imported products
- Laser decoding module: The VCSEL laser module developed by Maiang Technology extends the scanning distance to 1.2 meters and supports 15 code systems such as Code128
2. Software algorithm upgrade
- Deep learning decoding: The AI decoding engine developed based on the TensorFlow Lite framework increases the recognition rate of damaged and blurred barcodes to 92%
- Multi-code scanning technology: Han's Laser's HHS-M800 device supports processing 8 barcodes per second, which increases efficiency by 300% in express sorting line applications
4. Market application expansion
1. Emerging application scenarios
- Medical consumables management: Hisense Medical's customized scanner integrates ultraviolet disinfection function to meet the sterile environment requirements of the operating room
- Smart agriculture: XAG Technology implants barcode recognition modules into agricultural drones to achieve pesticide batch traceability
2. Internationalization process
- Standard participation: Huawei and other companies participated in the revision of ISO/IEC 15416 standards to promote Chinese technical solutions to become international standards
- Overseas layout: Urovo has established a research and development center in Germany, and its UROVO DD series barcode scanners have a market share of over 15% in the European retail market
V. Future development trends
1. Miniaturization integration: EVAWGIB is developing an embedded scanning module with a thickness of only 3.8mm, which can be integrated into AR glasses
2. Multimodal fusion: Hikvision's "vision + RFID + barcode" three-in-one device is about to be mass-produced, with a target price of less than US$200
3. Cloud service extension: Alibaba Cloud launched the BaaS (Barcode as a Service) platform to provide billing services for scanning times
China's barcode scanning equipment manufacturing industry is transforming from "manufacturing" to "intelligent manufacturing". With the increasing policy support for automatic identification technology in "Made in China 2025", it is expected that the industry scale will exceed 150 billion yuan by 2026, and 3-5 leading companies with international competitiveness will be born.
